The impact of the epidemic on the supply chain of China's shower curtain rod industry
The outbreak of the COVID-19 not only changed the global economic pattern, but also had a profound impact on the supply chain of various industries in China, including the shower curtain pole industry. As one of the important bases for the production of shower curtain rods in China, the shower curtain rod industry in Yiwu, Zhejiang has faced unprecedented challenges and opportunities in this epidemic. This article will take Yiwu Jieshang Daily Necessities Factory as an example to explore the specific impact of the epidemic on the supply chain of China's shower curtain rod industry.
1、 Stagnation and recovery of the production process
In the early stages of the epidemic, strict epidemic prevention measures were taken across the country to control the spread of the epidemic, including factory shutdowns and logistics interruptions. Yiwu Jieshang Daily Necessities Factory, located near Zone 4 of Yiwu International Trade City, has not been spared either. The stagnation of the production line directly leads to a shortage of product supply, backlog of orders, and inability to meet customer demands in a timely manner. However, as the epidemic gradually came under control, factories quickly resumed work and production. By optimizing production processes and improving production efficiency, normal production order was gradually restored.
2、 Challenges and Adjustments in the Procurement Process
The production of shower curtain rods cannot be separated from the procurement of raw materials and components. During the pandemic, the chaos in the global supply chain led to significant fluctuations in raw material prices and unstable supply. Yiwu Jieshang Daily Necessities Factory actively adjusts its procurement strategy, strengthening close cooperation with domestic suppliers to ensure stable supply of raw materials; On the other hand, efforts are also being made to explore new procurement channels and reduce reliance on a single supplier. At the same time, by improving inventory management levels, the ability to respond to market changes has been enhanced.
3、 Difficulties and Transformation in the Sales Process
The epidemic has had a huge impact on offline sales, causing a sharp decline in customer traffic in traditional markets such as Yiwu International Trade City. Yiwu Jieshang Daily Necessities Factory quickly adjusted its sales strategy, increased its online sales efforts, and expanded its market through e-commerce platforms, social media, and other channels. Meanwhile, targeting foreign markets, we will continue to export products to countries and regions such as the United States, the European Union, and Japan through cross-border e-commerce platforms. In addition, the company has strengthened communication and contact with customers, timely understanding changes in market demand, providing customized services, and meeting the diverse needs of customers.
4、 Improvement and Reflection on Supply Chain Resilience
This epidemic has made the shower curtain rod industry in Yiwu deeply realize the importance of supply chain resilience. In order to enhance the risk resistance capability of the supply chain, Yiwu Jieshang Daily Necessities Factory has made efforts in the following aspects: firstly, strengthening supply chain management and establishing a more complete supply chain system; The second is to improve the level of production automation and reduce dependence on manual labor; Thirdly, we need to strengthen technological innovation and product research and development to enhance the core competitiveness of our products; The fourth is to strengthen employee training and management, enhance team cohesion and execution.
In short, the COVID-19 has had a profound impact on the supply chain of China's curtain rod industry. Faced with challenges, enterprises such as Yiwu Jieshang Daily Necessities Factory actively responded and sought change, not only restoring normal production order and sales activities, but also achieving transformation and upgrading in adversity. In the future, with the further improvement of the global epidemic situation and the sustained recovery of the Chinese economy, the Chinese shower curtain rod industry is expected to usher in a broader development space.
